In what can be described as good news for both Facebook account holders and publishers of online content, the Social media giant is tweaking its algorithms to try and make the curation powering the News Feed smarter, according to the Telegraph.
Facebook recently announced plans to measure how long you spend reading posts, statuses, comments or browsing a friends’ photos.
According to latest reports, if you linger on a particular person’s status, or read through the comments under a certain kind of video – Facebook will populate your timeline with similar content.
The days when your newsfeed are littered with friends of friends selfies and pictures of what they are eating at the restaurant will soon be over.
If you do not comment or linger on such posts, facebook will stop sending them to your newsfeed.
“We know that ultimately you’re the only one who truly knows what is most meaningful to you,” Facebook Product Manager Jacob Frantz admitted in a company blog post.
“That is why we want to give you more ways to control what you see.
“Today we are announcing even better tools for you to actively shape and improve the experience.
“We’ve redesigned and expanded Facebook’s News Feed Preferences to give you more control.”
The new preferences will be available via an update to the Facebook iOS app, which is expected to roll out worldwide later today.
The biggest change is the ability to quickly choose pages and friends that will always appears at the top of your News Feed – so you never miss an update.